Blues announce Pride Night initiatives

The St. Louis Blues are excited to welcome the LGBTQIA+ community and celebrate Pride Night on April 4 at Enterprise Center when the Blues take on the Philadelphia Flyers.
The celebration begins outside the venue as Enterprise Center, The Wheel at Union Station and the surrounding streets will be illuminated in rainbow lighting. Pre-game warm-ups will feature Pride-themed warm-up pucks and rainbow stick tape available for players to use on their handles and blades. Throughout the game, the Enterprise Center video board will feature Pride Night programming from themed graphics to look-a-likes, a former winner of Pride Idol signing the national anthem and a moment of recognition for an LGBTQIA+ Boeing Service Member of the Game.

"The St. Louis Blues believe in creating a welcoming and inclusive environment that encourages all fans to participate in our great sport," said Chris Zimmerman, Blues President/CEO Business Operations. "With our Pride Night, alongside our partners from Pride STL and You Can Play Project, we are recognizing our friends in the LGBTQIA+ community and advocating for inclusivity in support of the NHL's Hockey is for Everyone initiative. As an organization, we are committed to celebrating and welcoming all individuals as valued members of the Blues family - regardless of how they identify or whom they love."
Theme tickets
for the game are available, including a Blues Pride-themed crossbody bag for every theme ticket puchased. Pride Night mystery pucks and game-used warm-up pucks will be for sale to benefit
Pride STL
and the
You Can Play Project
, sold at the Blues For Kids Section at Enterprise Center, The District and at
rinksidereserve.com
, respectively. A specially designed Blues Pride T-shirt will also be available at STL Authentics, with proceeds benefitting Pride STL.
Tito's Vodka - through their charitable Love, Tito's program - are offering drink specials around Enterprise Center, with those proceeds benefitting
SQSH
(STL Queer + Support Helpline), which provides community and support for LGBTQIA+ individuals in the area.
Upstairs in The District, the theme ticket giveaways will take place adjacent to a table run by the Blues' own LGBTQIA+ employee resource group. The table will provide information on the
Blues' DEI efforts
as well as materials on organizations involved in LGBTQIA+ advocacy and support -
Safe Zone
,
PFLAG
and Pride STL.