The partnership is a five-year agreement between two long-standing St. Louis-made organizations.
"Stifel, like the Blues, was born and grown in St. Louis, where it has become one of the leading investment and financial services firms in the world," Blues Chairman Tom Stillman said. "As everyone in St. Louis knows, Stifel has remained loyal to its hometown, never wavering in its commitment to making a positive impact in our community. We cherish our partnership and the important role it has played in helping the Blues continue to compete for the Stanley Cup as a mid-market franchise."
Blues jerseys with the Stifel brand will be available for purchase beginning in September 2022.