adidas worked closely with the NHL® and each team to design a Reverse Retro jersey representing unique and historical moments in each club's history, while refreshing the color and design combination for an all-new presentation.
Originally red, Vancouver's Gradient Orca Jersey debuted during the 2001.02 season. The Canucks team was coming off its first playoff appearance in five seasons and the fanbase had just had its first glimpse at a couple of young future stars, Daniel and Henrik Sedin. The jersey was also featured during one of the most exciting eras in team history when the West Coast Express was taking the League by storm.
Fast forward roughly 20 years, and the team is again in a very similar position having finally returned to the playoffs, led once again by a new era of Canucks hockey, and the young stars of the future.
"There is no doubt Canucks fans are passionate about their jerseys and love to discuss and debate both their favorites from the past and initiatives like this one. So, this will be fun for everyone as we introduce this new initiative, partnering with adidas and the NHL." said Trent Carroll, COO of Canucks Sports & Entertainment. "The Canucks adidas Reverse Retro jersey is an innovative way to bring a new element into a season that will drive some excitement for our fans when it is introduced and worn by our team.
This jersey represents a turning point, a visual depiction of transition, from green to blue, from one era of Canucks hockey to the next and the start of a young emerging team with a bright future, continued Carroll. I can't wait to see them on the ice."