The Bristol Bay region will be prominently represented throughout Climate Pledge Arena on hundreds of TV screens and the arena's LED rings for visitors, on the main scoreboards during televised games and at the state-of-the-art Kraken training center.
"The Seattle Kraken's key values of community, sustainability and inclusion align nicely with BBNC's corporate values, and this partnership will provide opportunities to connect Bristol Bay and Alaska youth to positive role models," said Jason Metrokin, Bristol Bay Native Corporation President and Chief Executive Officer. "This partnership will also allow us to share and promote all the great things about Bristol Bay to NHL fans, concert goers and more in the Pacific Northwest."
The new partnership will bring exciting opportunities for youth hockey players in Alaska. Members of the Seattle Kraken team and coaching staff will hold annual camps in Alaska for kids with a focus on diversity, equity, and inclusion, providing access to young people who wouldn't normally have the opportunity or exposure to the game.
This partnership is a continuation of the strong connection between Alaska and Washington. Alaska-related business is responsible for more than 100,000 jobs in the Puget Sound region. Both regions are also intrinsically tied in a commitment to environmental responsibility and preserving natural resources.
Located in Seattle Center the Seattle Kraken's new home, Climate Pledge Arena, with its commitment to become the
first zero carbon arena in the world
, reflects the sustainability values of BBNC. Climate Pledge Arena is also one of the most advanced and well-built arenas in the world. It's already attracting
top tier talent
that will be among the 80+ concerts it hosts every year.
As part of the relationship, BBNC will anchor one of only 13 of the prime marketplace locations within Climate Pledge Arena. More information about the marketplace and its partners will be released this fall.
The Seattle Kraken's July 21 Expansion Draft is in 36 days, followed by the NHL Draft on July 23-24. The puck will drop for the team's inaugural season at Climate Pledge Arena, which opens in October.
You can find more information about this exciting new partnership at
BBNC.net/Kraken
.