They've rejuvenated the passion of their fan base, thanks to an unexpected berth in the Stanley Cup Playoffs powered by an exciting core of young players. Their 40-27-15 record gave them their winningest season since 2006-07 and their first playoff appearance in four seasons, all after finishing with the worst record in the NHL in 2015-16.
"Part of the excitement for our fans is they see something growing," coach Mike Babcock said, "and to me, their positive support has been fantastic because they see something to believe in now. We're no different as a team, we're just going to keep grinding and getting better, and as we do, we'll get our turn."
MAPLE LEAFS 31 IN 31: [3 Questions | Top prospects | Fantasy breakdown | Behind the numbers]
Not only are fans believing in the Maple Leafs again, so too are other players around the League. Toronto signed forward Patrick Marleau, who spent the first 19 seasons of his NHL career with the San Jose Sharks, to a three-year, $18.75 million contract ($6.25 million average annual value) on July 2.
"It was the team, the excitement that's around it, the youth, the coaching staff, the coach, the management, the way they see the game going, and the players they have on their roster," Marleau, 37, said when asked what attracted him to the Maple Leafs. "It's extremely exciting to be a part of that."
Babcock, who developed a relationship with Marleau coaching him on Canada's gold-medal winning teams at the 2010 Vancouver and 2014 Sochi Olympics, said he has given much thought to who will play with Marleau but has not made a final decision.