"My inspiration for the third jersey came from the environment, the community, the colors, and the clay - roots of the AZ Culture," Villaseñor
told the Coyotes.
"I feel honored to pioneer with the Coyotes the reimagining of the sport alongside culture and design."
The Coyotes will wear the "Desert Night" jerseys 14 times at Mullett Arena this season, with their debut set for Sunday's game against the Vegas Golden Knights.