The Florida Panthers have signed a historic deal with University of Miami quarterback D'Eriq King.
King's agreement is the first under the Panthers' "FLA Athlete NIL Program," designed to help college athletes profit from the use of their name, image and likeness. The agreement is the first of its kind between a college athlete and a major United States professional sports team.
Making moves ✍️
D'Eriq King (@DeriqKing_) has signed as our first-ever FLA Athlete, becoming the first collegiate athlete to sign an NIL agreement with a pro sports team!
As part of the agreement, King will appear at Panthers games, work with their social media team to create content for fans, design merchandise and even come up with a signature concession stand menu item available only at BB&T Center. "We are thrilled to welcome D'Eriq to Panthers Territory as our first 'FLA Athlete," Panthers chief strategy officer Sam Doerr said in a statement on the team's website . "D'Eriq is a superstar both on and off the field and we are excited to reach and engage South Florida sports fans in new ways through this collaborative partnership." The Panthers have said King's signing is just the beginning and hope to expand the program to include more student-athletes attending school in the state of Florida. More information is available at FloridaPanthers.com/AthletesWanted .
