"One of the things that we've done whether it was in Nashville (2022) or in Dallas (2020) or this past year in Carolina, it's our goal that we put together an interactive event, so every time out something is happening in the arena that kind of leans into where we're at," Mayer said. "This year in Carolina, we constantly had moments throughout the game where things were always happening. We love the fact that when a fan comes in the building, first of all, they're getting an experience that they're never going to forget. It's a bucket list game, a bucket list moment. And then, how we sort of activate the stadium whether it's through music or entertainment or just something that uniquely is a piece of the teams that are playing, whether it's alumni introductions or historic lookbacks. These are the kind of things that we'll strive to do not only in one game but now in two games.