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NEW YORK - Pittsburgh Penguins captain Sidney Crosby had the top-selling jersey for the 2016-17 regular season on shop.NHL.com, the official online store of the NHL®, the NHL announced today. Toronto Maple Leafs rookie Auston Matthews makes his NHL debut onto the list in the fourth spot while Chicago Blackhawks forwards Patrick Kane and Jonathan Toews, capture the second and third spots, respectively. New York Rangers goalie Henrik Lundqvist holds the number five spot.

Sales of NHL merchandise on shop.NHL.com during the 2016-17 regular season were up 14% year-over-year, while jersey sales rose 11% during the same period.
1. Sidney Crosby, Pittsburgh Penguins
2. Patrick Kane, Chicago Blackhawks
3. Jonathan Toews, Chicago Blackhawks
4. Auston Matthews, Toronto Maple Leafs
5. Henrik Lundqvist, New York Rangers
6. Connor McDavid, Edmonton Oilers
7. Alex Ovechkin, Washington Capitals
8. Vladimir Tarasenko, St. Louis Blues
9. Claude Giroux, Philadelphia Flyers
10. Ryan McDonagh, New York Rangers
11. Patrice Bergeron, Boston Bruins
12. Shayne Gostisbehere, Philadelphia Flyers
13. Zach Parise, Minnesota Wild
14. Carey Price, Montreal Canadiens
15. Evgeni Malkin, Pittsburgh Penguins
16. John Tavares, New York Islanders
17. Dylan Larkin, Detroit Red Wings
18. Steven Stamkos, Tampa Bay Lightning
19. Kris Letang, Pittsburgh Penguins
20. Henrik Zetterberg, Detroit Red Wings