The initiatives aim to support Black and Indigenous coaches of color and women in several areas, including skills development, leadership strategies, communication, networking and career advancement.
At the same time, more Americans will have the opportunity to learn more about O'Ree, who made history when he played for the Boston Bruins against the Montreal Canadiens at the Forum on Jan. 18, 1958.
Gray Television will air "Willie," the award-winning documentary about the life and times of the Fredericton, New Brunswick, native, throughout January and February. Gray Television owns and operates 160 local stations and digital properties that reach 90 million U.S. households.
The documentary, produced by former NHL executive Bryant McBride and directed by Laurence Mathieu-Leger, chronicles how O'Ree overcame racial prejudice and blindness in his right eye to play 45 games for the Bruins between 1958-61. He scored 14 points (four goals, 10 assists) during his NHL career.
It traces his path from his boyhood home, to his playing days, to his current role as NHL diversity ambassador, to his induction to the Hockey Hall of Fame in 2018.
"Launching the local distribution of 'Willie' with the NHL and Gray TV on Jan. 18, MLK Day and the 63rd anniversary of Willie's first game feels especially poignant," McBride said, "as the United States faces the need to overcome formidable obstacles, just as Dr. King and Willie and other social justice pioneers did. We hope that sharing Willie's story with 90 million U.S. TV households through the end of Black History Month can play a small part in honoring Dr. King's, Willie's and so many others' courageous contributions during similarly challenging times."
The annoucements Monday were the latest of several tributes to O'Ree. NHL players are wearing decals on the back of their helmets to celebrate O'Ree's accomplishments and to observe the King holiday. The Bruins announced on Tuesday that the team will retire O'Ree's No. 22 on Feb. 18 before Boston plays the New Jersey Devils at TD Garden.