PITTSBURGH, DEC. 15, 2021:
Socios.com
, the all-in-one influence and rewards app for sports fans across the world, continued its North American expansion today with the announcement of a new marketing and advertising partnership with the Pittsburgh Penguins.
Socios.com Announces Partnership With the Pittsburgh Penguins
"We are thrilled to welcome the Pittsburgh Penguins to the Socios.com family," said Socios.com CEO Alexandre Dreyfus. "The Penguins have long been one of the finest franchises in North American sports and we look forward to enhancing the relationship Pens fans share with the organization."
The Penguins have qualified for the playoffs in 15 consecutive seasons, the longest active postseason streak among teams in the major North American professional sports leagues.
"The Pittsburgh Penguins and Socios.com share a mutual passion for fan engagement," said Penguins CRO Terry Kalna. "We aim to connect with our fans through cutting-edge platforms and are excited about the potential fan experience enhancements created by this new partnership."
Socios.com is a direct-to-consumer (D2C) platform that leverages blockchain technology to provide the world's leading sporting organizations with the tools to engage with and monetize their global fanbases. The company has multiple office locations around the world and has opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires in 2021, with a new office in North America to open in the near future.
The newest members of the Socios.com family join a network of more than 100 major sporting organizations on the roster, including 25 NBA franchises and the NFL's New England Patriots. Internationally, the list of Socios.com partners features European soccer giants FC Barcelona, Paris Saint-Germain, Juventus, AC Milan, Atlético Madrid, Valencia Manchester City, Inter Milan, Arsenal and the Argentina and Portugal national soccer teams, as well as a number of leading teams from F1, esports and cricket.
ABOUT SOCIOS.COM
Transitioning passive fans into active fans is essential to the future of sport. Our vision is for an extensive network of the world's leading sporting organizations to achieve this through Fan Tokens and transactional fan engagement on Socios.com. Fan Tokens, collectible, digital assets minted on theChilizblockchain, and the Socios.com fan engagement platform enable the world's biggest sporting properties to plug into a fan influence and fan reward ecosystem. Socios.com has already generated $200M in revenues for sports teams in 2021. Over 100 major sporting organizations, including UFC®, FC Barcelona, Juventus, Inter Milan, AC Milan, Paris Saint-Germain, Valencia CF, Atletico Madrid, Arsenal, Manchester City and the Argentina and Portugal national teams have partnered with Socios.com. Aston Martin Cognizant and Alfa Romeo Racing ORLEN of Formula One™ have launched Fan Tokens. Leading esports organizations Team Heretics, NAVI, OG and Alliance have all launched Fan Tokens on the platform. NHL side New Jersey Devils recently became the first US sports franchise to partner with Socios.com, before being joined by the 76ers and Boston Celtics of the NBA. Three leading IPL sides have also joined the Socios.com roster. Many more leading sports and entertainment properties from around the world are set to launch Fan Tokens in the near future. Chiliz, the crypto unicorn behind the Socios.com platform has 180+ employees and has already opened new regional headquarters in Madrid, Istanbul, São Paulo. The company will open a new office in North America in the near future. Chiliz $CHZ has been listed on a host of major cryptocurrency exchanges around the world, including Coinbase. Socios.com - creators of Fan Tokens - also own www.fantokens.com which will launch soon. The Socios.com app is available in 10 languages. For more information please visit www.socios.com.
