The San Jose Sharks Teal Inner Circle is an innovative and exclusive platform which brings partners closer to the Sharks organization than ever before by developing relationships with organizations based on shared values and vision. Traditional sports partnerships are anchored on brand visibility, often using reach and the number of eyeballs as measures of success. Teal Inner Circle goes beyond these measures to mutually define purpose-based goals - in strategy, in employee engagement, and in community outreach. By leveraging the Sharks unique and best-in-class story-telling capabilities, member companies can unlock unique benefits concentrated on access, recognition, and one-of-a-kind assets. Sample benefits include a road trip with the team, intimate events with Sharks team members and management, special opportunities for employee engagement, and much more.
Hear From The Inner Circle
"SAP is always looking to redefine what a 'best run' partnership looks like and we are proud to join the Teal Inner Circle. Together with the Sharks we are excited to envision the future of sports and entertainment partnerships and the impact they can have on business, industry and our community."
Dan Fleetwood, Head of Americas Sponsorships, SAP
"The Teal Inner Circle is an innovative approach to deepening the partner relationship. As one of the partners in this collection, Zoom will have access to one-of-kind Sharks assets that allow us to make an even greater impression through innovative partner experiences and engagements in our own backyard."
Janine Pelosi, Former Zoom CMO
“We are proud to be a Teal Inner Circle member. Beyond the brand visibility, it's about shared purpose, community commitment, and long-term collaboration. We look forward to working with the San Jose Sharks and other members of the Teal Inner Circle to further deepen our relationships and memberships in the region.”
Todd Harris, CEO, Technology Credit Union
"Our vision is to pioneer the future of sports and entertainment. Whether it's relentlessly advocating for diversity and inclusion, transforming the business of sports through technology, or 'thinking beyond the rink' to digitally bring people together around the world, we want to push the boundaries of a traditional sports & entertainment franchise. However, we can't pioneer alone. We want partners with a shared vision and shared values to join us, co-innovate, and move both of our businesses forward. Teal Inner Circle reflects that vision."
Jonathan Becher, President of the San Jose Sharks