"The awareness is out there a lot more than it was even four years ago," Liambas said. "Obviously, it's not because of us, but even if we had a small part in that, then I am happy about that."
The irony of the whole situation is not lost on Liambas, who has managed to rack up more than 1,000 penalty minutes in 350 career games in the AHL.
According to the website HockeyFights.com, Liambas has been in 129 fights since the beginning of his pro hockey career.
"It's definitely ironic, but I think within the dynamics of a hockey game, it's a little bit different," Liambas said. "Me and [Labrie] aren't guys that are just gonna go jump someone or take advantage of someone. We're gonna do it in the framework of a hockey game, within the rules, sticking up for teammates and when it works for our team. We're not gonna go out there and pinpoint guys and try to bully them, per se."
Iowa coach Tim Army said he wasn't the least bit shocked when he heard Liambas would be a local face in the fight against bullying. That's his job on the ice and in the locker room, and it wasn't the least bit surprising that he would be that was off the ice as well.
"Guys like Mike Liambas can talk about bullying because they're not bullies," Army said. "Guys like him are tough people who meet everything head-on. It's the people that are underneath everything that are bullies.
"He's a guy that looks out for everybody. He takes care of those that might be weaker than him. He protects everybody. He doesn't make fun of them, he doesn't hurt them, he tries to protect them and make them better. I think he's the perfect guy to talk about stuff like that."
Liambas' own experience from bullying is one that has stuck with him for years. Around the time he was in fifth grade, Liambas said he was having trouble with one classmate at school.
"I still remember the kid's name, I remember everything about the way it went down," Liambas said. "It has always stuck with me."
Liambas was a heavier-set kid, so his classmates would often make fun of his weight.