That passion has helped nurture a new partnership with the hospital. Monday morning, Jason and Carly announced they're personally committing $160,000 to kick off fundraising for the Zucker Family Suite and Broadcast Studio, a nearly 800-square-foot space for patients, families and friends to feel like they are escaping the hospital.
The initiative is part of the Zuckers' season-long #Give16 campaign.
"The idea was all Carly's; I have to give her the credit," Jason said. "She came up with the idea of doing a season-long campaign for it and doing an allocation per goal and letting fans get involved with it and show their commitment as well.
"Fans are able to support me, support our team and support the hospital all at the same time, which is great."
The Zucker Family Suite and Broadcast Studio will be home to the hospital's state-of-the-art broadcast station, where children will be able to produce and host their own shows. The programming produced will range from music request hours, to game shows and celebrity visits. The dual-purpose space will also feature a fully-outfitted theater designed for children and families to experience being at a professional hockey game as well as a ticketed entrance, food and beverage, large projection screen and special appearances by players throughout the season.
As an homage to Jason's No. 16 jersey with the Wild, the Zuckers are encouraging people to give back in forms of '16,' from 16 cents to $16,000 or anything in between.
Donations can be made directly to Zucker's
Crowdfund site
.
The Zuckers will give $1,600 for every goal Jason scores this season.
"I'm already down $3,200, but I hope I go broke," Jason said. "I hope I don't have a single dollar left at the end of the season; that would be great."
The Zuckers are also encouraging businesses, sports teams or friends and families in a challenge to raise funds throughout season. The first four groups to reach $16,000 will win a personal skate for 30 people with Jason at Xcel Energy Center, including a locker room tour, photos and autographs.