Media Wall _ Generic Press Release-2

BOSTON - The Boston Bruins announced today, May 14, a variety of initiatives in advance of the 2021 Boston Bruins Playoffs.
Celebrating Bruins Legends
The Bruins will premiere a new :60 commercial spot highlighting iconic moments from the franchise's history as part of its playoff campaign celebrating legends of the Black and Gold. The spot will air on NESN and on Bruins digital channels.

Light Pole Banners
The Bruins will again join the city of Boston in celebrating playoff season by installing light pole banners on Causeway Street outside of TD Garden.
Fan Banner Captain
For the 2021 Playoffs at TD Garden, the Boston Bruins will host honorary Fan Banner Captains that personify our community's perseverance, resilience and strength.
Playoff Rally Towels
All fans attending Bruins playoff games at TD Garden will find a special gold playoff rally towel at their seat upon arrival. Round 1 towels are courtesy of Arbella Insurance.
Playoff Gear at the ProShop
Fans can gear up for the playoffs at the ProShop powered by '47 or online at
www.BostonProShop.com
. Fanatics Authentic Pro locker room merchandise, as well as playoff novelties like pins and face masks, are available both online and in-store for a limited time only. And, while supplies last, fans will receive a playoff rally towel for Bruins purchases of $25 or more made on BostonProShop.com.
Bruins Foundation 50/50 Raffles and Playoff Game Ticket Raffles
The Boston Bruins Foundation will be holding online 50/50 raffles and playoff game ticket raffles for a chance to attend playoff games throughout the playoffs. The first 50/50 raffle is live now until the start of the third period of Game 3 and benefits the Bourque Family Foundation. For a chance to win the current jackpot, fans can purchase tickets online at
www.BostonBruins.com/5050
.
In addition, Bruins fans have the opportunity to purchase raffle tickets for a chance to attend playoffs games, with the proceeds benefitting the Boston Bruins Foundation. To enter for a chance to win, visit
www.BruinsRaffle.com
.
Playoff Fan Posters
Kids are encouraged to show their support of the Bruins by sending in homemade or hand drawn posters that will be hung in the players' tunnel at TD Garden before Game 1. All posters should be mailed to Boston Bruins Community Relations, 100 Legends Way, Boston, MA, 02114.
'Behind the B' Continues
The New England Emmy Award-winning series will continue throughout the Boston Bruins Playoffs, with one episode airing per round. The episodes can be found at
http://www.BostonBruins.com/BehindTheB
.