Greco's a born storyteller, which is what game presentation is all about from his view: "We want to create an event that fans will talk about the next day."
Greco's sports entertainment credentials are worth talking about too. He's worked previously with the Florida Marlins, Columbus Blue Jackets, Cleveland Cavaliers, World Wrestling Entertainment and most recently at Madison Square Garden for the New York Knicks and New York Rangers. He helped create and launch the game presentation experience for the Vegas Golden Knights, which unquestionably turned heads around the NHL and put smiles on multitudes of fans.
Joining Greco will be Buford to establish an instant one-two game presentation punch unmatched in the NHL. Buford, beloved around the hockey circuit by all accounts, comes to Seattle fresh from his senior director of game presentation role with the Arizona Coyotes. Before that, Buford was the director of game entertainment and youth hockey for the St. Louis Blues. His zest for hockey-and inspiring hockey fans-first emerged while working in the American Hockey League with the Hershey (PA) Bears. What's more, he's worked in baseball, tennis, high school sports and boxing, along with non-sports events such as Ace Comic Con.
"Jonny and I have known each other for quite a while but we've never worked together," said Buford by phone Thursday, still in Arizona to be on hand for the start of his daughters' school years. "His experience and his level of storytelling to reach every individual always has fans leaving the arena saying, 'Wow.' I have reached out to Jonny on a mentor basis at times. It's a dream come true to work together with the Kraken and Climate Pledge Arena.