Bryce Hollweg was named the Chief Operating Officer of the Florida Panthers in July 2022, after having served as the organization's Executive Vice President since April 2021. As a member of the executive staff, Hollweg became a Stanley Cup Champion with Florida in 2024.

Hollweg directs the organization's arena operations, food and beverage services, live entertainment, government relations and technology. Additionally, he oversees the Baptist Health IcePlex and the War Memorial Auditorium in Fort Lauderdale as well as the Panthers’ IceDen in Coral Springs.

Prior to joining the Panthers, Hollweg worked for the Aquilini Investment Group. Initially, serving as the Director of Information Technology for the Vancouver Canucks, and subsequently, as the Vice President & Managing Director for PH Restaurants LP, which operated 55 Pizza Hut and 12 Dairy Queen franchise locations within British Columbia, Canada.

Upon graduating from the United States Military Academy at West Point with a Bachelor of Science in Management, and having Captained the Army West Point NCAA D1 Hockey Team, Hollweg served 10 years as a US Army Officer. His military service included assignments in Belgium, Germany, Afghanistan, and South Korea, culminating in his role as a Professor of Military Science and Leadership at Embry-Riddle Aeronautical University in Daytona Beach, Florida.

He holds a Master of Arts in Information Technology Management from Webster University and an Executive Leadership Certificate from Cornell University.

Hollweg received recognition in the '40 Under Forty' lists by both Sports Business Journal and South Florida Business Journal in 2024, and was also recognized in South Florida Business Journal’s Power Leaders in Sports list. He is currently a member of the Board of Directors for the Greater Fort Lauderdale Alliance and a Board Member of the Florida Sports Foundation.

Hollweg currently resides in Fort Lauderdale with his wife, Margaret and daughter Addison.