"We are thrilled to partner with these innovative companies and brands to deliver a world-class sports & entertainment experience on Saturday for our fans and the South Florida community," said Panthers Executive Vice President of People & Facilities Rob Stevenson.
The Panthers utilized Carbon Arc's data-driven terminal to identify the most highly-streamed artists in South Florida and teamed up with leading dance music media platform, We Rave You, to bring Öwnboss, Mark Sixma, MR.BLACK & Sam Blacky to the Catz B Side stage.
The 'CATZ B Side' lineup is listed below:
"This is an evolutionary moment for FLA Live Arena and we are honored to be a part of it," said Kirk McKeown, co-founder and Co-Chief Executive Officer of Carbon Arc. "Giving our partners actionable insights into the needs of the communities that they serve allows them to contribute more effectively and make the community stronger. We look forward to helping FLA Live Arena uncover even more opportunities with our next-generation insight engine to capitalize on the incredible facility that they have."
"We couldn't be more excited about partnering with a leading organization such as the Florida Panthers, and we look forward to supporting their strategy to grow fan experience through innovative new concepts like CATZ B Side," said Share Logistics CEO Tristan Bierenbroodspot. "Their vision for the future of sports and entertainment is inspiring, and we are proud to be a part of it."
Fans who download the Upside mobile application can enter promo code EDMCATS for a chance to win a limited edition 'CATZ B Side' Hood Hat or VIP ticket upgrade.
Both food concessions and drinks will be available for purchase located both inside FLA Live Arena and outside on the JetBlue Tarmac.
For more information, please visit
FloridaPanthers.com/CatzBSide
.
About FLA Live Arena
Florida's premier sports and entertainment venue, FLA Live Arena is Florida's largest indoor arena and the second largest sports and entertainment venue in South Florida. Home of the NHL's Florida Panthers, the state-of-the-art FLA Live Arena continues to host hundreds of major concerts, events, and performance acts each year, which have included the likes of Elton John, Harry Styles, Beyonce, Lizzo, WWE, Billboard Latin Music Awards and more. In December 2020, FLA Live Arena became the first NHL arena to earn the International WELL Building Institute (IWBI)'s prestigious Health-Safety Rating, which serves as the global benchmark for safety in public buildings. Located in Sunrise, Florida across from the Sawgrass Mills Mall, which attracts upwards of 30 million visitors annually, the Broward County-owned FLA Live Arena is one of the top-ranked venues of its kind in the world, servicing Broward, Collier, Miami-Dade, Monroe and Palm Beach Counties and beyond. For more information about FLA Live and upcoming events, games, and concerts, visit
www.flalivearena.com
and follow @FlaLiveArena on Twitter, Facebook and Instagram.